Web design often provides first impressions for an organization or someone in general. For most clients that use websites its crucial to get your point across within a matter of seconds or the user will either stay or move on to the next site. One aspect that may influence a user to stay or go is aesthetics. Another reason might be the sites credibility by just the user’s judgment in general. If the site has too many ads or to many popups a user will leave as quickly as they came. When content is not updated on a regular bases users tend to want fresh and accurate information is another reason to stay on a site. Most users don’t have to search threw a few different areas to find the information they are looking for so they tend to leave to find a site that is better suited for them. Credibility in web design is very important for the client you are working with or as a user. No one wants to spend all their time looking at something that is not going to either entertain them or give them the information they are looking for. A few good websites on what makes a website credible is What Makes a Website Credible? Top 5 Credibility Signals.